You are looking forward to drive traffic without Social Media, crapppppp, are you mad? I mean certainly, once you’ll reach a position where you don’t require Social Media and that Search Engine is what you need to earn online. But no matter how much reputed you are or how strong brand you have, Social Media is always important.
But it is too not a piece of cake, like people usually consider. But I just wish that sharing a link and a short description was enough to attract people. If the case was so simple to load your blog with traffic, I bet you’d count on thousands of people to make it a success.
But you need not worry! All you have to do to make your dreams come true is follow the 7 substantial tactics I’ll be mentioning below!
Tip 1: People on social media are in love with pictures
From nearly the beginning of 2015, I’ve been using pictures to share my content and thoughts with people at Social Media and it has magically helped me improve my CTRs.
I am nearly driving 50% of the visitors from Social Media, and that is really hilarious for me, when comparing to 2014’s stats when it just reached to 30-35% and all this is a result of pictures!
Tip 2: Share only what is worth reading
No matter if you have the strongest network, if the content you’re sharing is of mediocre quality, the one who is harmed is only YOU! And I learnt this when I became lazy, following my vacations, and wrote small, very small and completely useless articles. Trust me guys, never do that!
And even if you’d go on to fix what you’ve lost by sharing something really valuable, it won’t work out because sharing mediocre content even once or twice will convince your readers that there isn’t anything valuable connecting with you, and you certainly don’t want that!
Tip 3: Never forget to use hashtags
Now if you still are not following it, get over it now! In one of Neil Patel’s infographics, he has shown the complete breakdown of how important hashtags are and how to use them properly to achieve more click-throughs. Remember, that you gotta have a different strategy to reach and convey your articles to your readers to varied social networks. Though using hashtags is not a ‘SKILL’, all I’d recommend you (from my experience) is use the appropriate hashtag and on the right place.
The time hashtags were introduced to Facebook, it was all new for me and then, I started spamming each of my post, stuffed with hell lots of hashtags and it was me who suffered. This was the time when I realized the value of relevant hashtags. Use hashtags, but in a proper way!
Tip 4: Post the time most of your followers/friends are online
Now this is something I wanted to share for long, but often found it to be stupid and totally crap, is it? But finally, gathered some courage and yes, it works!
For Facebook and Google+, it’s quite easy to figure out the perfect time to share a post, but what about Twitter, the no-chat network. For this, Simply Measured have come up with a few tools that will make it easy for you to determine the time to post of Social Networks. All you have to do to make these tools work is join the tools with your social media profiles, DONE!
Tip 5: Make content so tempting so that they are forced to click on the post
This is something really, really important while making efforts to drive social traffic. Every piece of content your write and post should be so tempting and helpful that your audience is left with no choice other than to click on it, sounds cool, right?
And in order to totally force your readers to click on your posts, you gotta write something smart, that solves the problems your readers are suffering from. Taking an example, Marc and Angel are brilliant at using Facebook to drive traffic to their personal development blog; it’s usually their #2 traffic source each month.
Also, it’s important not to be only about you. I mean that other than sharing only and only your content, you gotta keep an eye over what’s others are sharing and if you regularly update your audience with fresh and worth-reading content, you are just one step closer to build super-successful trust!