In 2013, Google made some unofficial statements saying the probable possibilities that mobile Google searches may overtake desktop some point in the coming year, and guess what, their predictions came out to be true. It’s official now that Google is more used from mobile users than from desktop users.
The company says that “more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan.” The company declined to elaborate further on what the other countries were, how recently this change happened or what the relative volumes of PC and mobile search queries are now.
A more shocking news here is that by mobile, Google counts only smartphones, since they include tabs and MacBooks under desktop category. A few days ago, Comscrore released a graphical report showing the perfect comparison of search volume in US via Smartphones, tablets and desktop.
But the confusion starts here. Because have made an official statement that mobile searches are more than that of desktop, automatically making ComScore’s report false. Google did tell us that mobile queries include mobile browser-based searches and those coming from Google’s mobile search apps. The company didn’t break down the relative shares of each.
With this news that Mobile searches have won the race amongst the devices, this might be the reason for the coming of Google ‘Mobilegeddon’ update. And now since most of our search traffic will be coming from mobiles, now we all gotta pay some more attention on mobile friendliness of our sites.